A note from us

There is a saying we have heard many times: you do not become a parent, you take rebirth as one. It is true. After our children came, we were not the people we were before.

Like every parent, we wanted to do our best. What best means depends on what life has shown us. So we did what we could with what we knew. When our children were happy, we were happy. But many things that were worth it for our child, we came to know only later. We wished someone had told us in time.

Childhood is short. Children grow up in front of us while we are still learning how to raise them. If we go only by what we already know, the right things pass by quietly, and that time does not come back. What we choose to do in these years shapes so much of who our children become. So we kept asking one simple question: what is worth it for my child?

It does not have to be this way for you. We want to bring everything that is most worth it for your child in front of you, and keep the noise away. Times change, and new things keep coming up. We will keep watching for them and keep bringing them to you. Whatever we do for our children should be valuable to them and bring happiness into their life.

Over the years, from our own experience and from watching other families, we found a few simple steps that make the biggest difference when followed regularly. We wrote them down and built the WiWit app around them.

WiWit is not here to change your child. It is here to help you make the best of who your child already is. If it adds value to your child's growth and makes your parenting journey satisfying, it is doing what we hoped.