AICEeCC - New Media
by Central Institute of Educational Technology (CIET) Unit of NCERT
₹40,000 Cash Prize
The New Media category rewards innovative educational content using XR, immersive media, animation, and interactive digital tools. Students create modern, engaging learning experiences that make complex concepts easier through creative, tech-driven formats.
Mode
Online
Fee
₹200
Participation format
Individual
Duration
The eContent duration must be between 3 to 30 minutes.
Time needed
Depends on the time taken to make the entry
Eligibility
Open to all Indian nationals, including school children (ages 3-18), college students, teachers, and independent creators. Student entries require a valid school ID and an endorsement letter from their institution's head.
- Age range
- 3 to 18 years
- Eligibility region
- Available nationwide across India
- Academic requirement
- Open to school children (ages 3-18), college students, teachers, teacher educators, and independent content creators.
See if your child qualifies.
Rewards and recognition
Award
₹40,000
The best eContent in various categories will receive a cash prize of ₹40,000. Additional prizes of ₹5,000 are awarded for individual excellence in areas like scriptwriting, editing, and animation.
Prizes
Trophy
Winners for Best eContent and Individual Excellence receive a prestigious trophy.
Certificate
Certificate from CIET-NCERT
All winners receive a certificate of achievement from the Central Institute of Educational Technology (CIET), NCERT.
Recognition
National-level Recognition
Skills your child builds
How to apply
- 1Develop an original eContent following the competition guidelines.
- 2Complete the online registration form on the official CIET, NCERT portal.
- 3Upload all required documents, including ID proof (for students) and an endorsement letter.
- 4Pay the submission fee of ₹200 per entry via NEFT and upload the transaction receipt before the deadline
Rules and guidelines
- All submitted eContent must be original work, with a plagiarism similarity index below 10%.
- Use of copyrighted graphics, images, or stock shots is not permitted.
- Coding for games and apps must be done by the creator.
- CIET, NCERT will retain a copy of all entries for educational purposes.
- Shortlisted creators in the new media category may be required to present their work virtually to the jury.
Technology requirements
- Access to a computer and internet for submission.
- Software and hardware for creating new media content (e.g., game engines, IDEs, AR/VR kits).
- Ability to share source code and deployable files.
Fees and financial support
Fee details
A submission fee of ₹200 is applicable for each entry, payable via NEFT. There is no fee for entries from NIE/CIET/PSSCIVE/RIEs of NCERT.
Refund policy
The submission fee is non-refundable, including in cases of duplicate or disqualified entries.
About this opportunity
The New Media category of the All India Children’s Educational eContent Competition (AICEeCC) highlights innovative, technology-driven educational materials that go beyond traditional formats. This category focuses on next-generation digital experiences such as immersive learning environments, XR-based educational content, VR/AR simulations, virtual laboratories, interactive 3D models, gamified learning systems, and other advanced digital tools designed to make education more experiential and engaging.
The aim of the New Media category is to encourage students to use modern technologies to explain concepts through hands-on, interactive, and immersive learning. These experiences allow learners to explore subjects in ways that mimic real-world situations, enabling deeper understanding and practical application. Examples include virtual science experiments, AR overlays for textbooks, VR field trips, and simulated environments that help students grasp complex topics more intuitively.
This category is ideal for students who enjoy working with emerging technologies such as AR, VR, MR, XR platforms, simulation tools, educational gaming frameworks, and 3D interactive environments. It supports the development of future-ready skills and promotes innovative thinking by allowing participants to design modern educational solutions that contribute to India’s growing digital learning landscape.
Rounds and format
The competition consists of two main stages. First, a committee of experts conducts a preliminary screening to shortlist the entries from all submissions received. Following this, the shortlisted eContent is evaluated by a final jury panel, which may require creators to present their work virtually to determine the winners.
How entries are judged
Entries are judged on content appropriateness, packaging, presentation, and overall effectiveness. For new media, specific criteria include creativity, originality, educational value, technical quality, user interface/experience (UI/UX), artistic skill, and cultural inclusivity. Preference is given to eContent focusing on Children with Special Needs (CWSN).
Selection process
A committee of experts will shortlist the entries from all submissions received. The shortlisted eContent will then be judged by a final jury panel to determine the winners. The results declared by the jury will be final and binding.
Academic details
Difficulty: Mixed Levels
What's covered
Participants are required to create educational eContent that aligns with the Indian school curriculum, primarily following NCERT guidelines. Projects can be based on topics from the foundational, preparatory, middle, or secondary school levels, encouraging a creative and accurate representation of academic concepts.
Frequently asked questions
What are the key factors the jury looks for in the New Media category?
The jury prioritizes originality, educational value, and technical execution. Entries demonstrating innovative use of technology like AR/VR or gamification to explain complex concepts effectively tend to score higher. A seamless user interface and experience (UI/UX) are also critical.
What common mistakes should participants avoid in their submissions?
Common pitfalls include exceeding the 10% plagiarism limit, using copyrighted assets without permission, and poor technical quality. Participants should ensure the project is fully functional, well-documented, and directly relevant to educational objectives to avoid being marked down.
How can a participant make their eContent stand out from others?
Focus on a niche curriculum topic and present it in a highly interactive and engaging manner. Addressing a specific problem statement provided by CIET, such as an AI-based assessment tool, can provide a competitive edge. High production quality and pedagogical soundness are essential.
Should the focus be on technical complexity or the educational message?
A balance is ideal, but the educational message is paramount. A technically simple but pedagogically effective project will be valued more than a complex one with little educational impact. The technology should serve the learning objective, not overshadow it.
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